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The Independent UK
The Independent UK
Business
Erin Keller

Struggling Carl Jr’s starts up new promotion that rewards customers for driving past its rival

Carl Jr Jack inBox
Now through June 30, Carl’s Jr. is offering rewards members a free Sourdough Star sandwich if they prove they drove past a Jack in the Box without stopping - (Getty/iStock)

Carl’s Jr. is boxing out rival Jack in the Box with a promotion that rewards customers for driving past it and choosing a different burger stop.

Through June 30, Carl’s Jr. is offering a free Sourdough Star sandwich to members of its rewards program who submit proof that they passed a Jack in the Box location without stopping. The sandwich, which recently returned to Carl’s Jr. menus, features a charbroiled beef patty, cherrywood bacon, grilled onions, American cheese, lettuce, tomato and mayonnaise.

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