Hosting the Euro 2028 football tournament would provide a huge opportunity to promote Wales to the world while having strong governance and a valued brand are vital in attracting commercial investment, said chief executive of the Football Association of Wales (FAW) Noel Mooney.
Addressing a St David’s Day ACCA Wales event, Irishman Mr Mooney said that while the Welsh team didn’t achieve the aim of getting out of its group at last year’s World Cup in Qatar, the tournament proved invaluable off the pitch in promoting Wales, while also generating significant new partnership opportunities for the FAW.
Mr Mooney said: “When I started with the FAW 14 months ago our management team was nine guys and one woman. Now it is five and four and I can absolutely promise you we make much better decisions because of that diversity around the table, although we don’t have quotas and it is the right person for the role.
