Strictly Come Dancing bosses are said to have launched an investigation into an events company using the show's stars on a poster, reports The Mirror. The private travel firm is advertising £500 weekend parties featuring Nadiya Bychkova, Giovanni Pernice and Kai Widdrington - three of the show's professional dancers.
Although Strictly-themed events are exceptionally popular across the country, none are officially associated with the show and the BBC has strict rules about their stars and what promotional work they can carry out - with presenter Stacey Dooley and Nick Knowles being punished for breeches in the past.
BBC policy states: "Actors and artists who perform in BBC output should not appear in promotional work, including advertisements, in a way which mimics or replicates their on-air roles for the BBC."
