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Daily Mirror
Daily Mirror
Entertainment
Rose Hill

Strictly bosses 'investigating dance company' for BBC rule break weeks ahead of launch

Strictly Come Dancing bosses are reportedly investigating a travel company over the BBC's strict advertising rules, after three of their dancers appeared in an unauthorised advert.

Nadiya Bychkova, Giovanni Pernice and Kai Widdrington - three of the show's professional dancers - all appeared in an advert for a private travel company promoting a dance-weekend on the travel firm website.

The broadcaster's policy states: "Actors and artists who perform in BBC output should not appear in promotional work, including advertisements, in a way which mimics or replicates their on-air roles for the BBC.”

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