Streaming giant Netflix has announced that a crackdown on password sharing will be rolled out imminently.
The subscription-based streamer said that it would begin tightening its rules in the US and other countries during the current quarter of the year, meaning that it will be introduced between April and July meaning password sharing will be banned by July.
Currently, as every Netflix user knows, customers are not supposed to share their password with people outside their household, but this hasn’t stopped people from passing on theirs.
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In a statement released on Wednesday, via the Mirror, Netflix said: "We learn more with each rollout and we've incorporated the latest learnings, which we think will lead to even better results.
"To implement these changes, we shifted out the timing of the broad launch from late Q1 to Q2.
"We are planning on a broad rollout [of the password sharing crackdown], including in the US, in Q2.
"We're pleased with the most recent launches of paid sharing, and while we could have launched broadly in Q1 [the first three months of 2023], we found opportunities to improve the experience for members."
Netflix had initially confirmed plans to “monetize” paid-for account sharing in a letter that was sent around to shareholders in October 2022.
Last month the streaming service brought in fees for password sharing in Canada, New Zealand, Portugal and Spain, with different prices in each country.
In Canada, subscribers were given the option to add a "sub-account" for a total of $7.99 (€5.40) and in New Zealand it costs $7.99 (€4.50)
Meanwhile, in Europe, Portugal subscribers can add a "sub-account" for €3.99 while Spain customers must spend €5.99.
Currently, Netflix hasn't said how much it plans on charging in Ireland or the UK, however, given that the general price is between €4 and €6.
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