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T3
T3
Technology
Matt Kollat

Strava’s data shows a big shift in running shoe loyalty – and it’s not good news for Nike

ASICS MEGABLAST AND SONICBLAST running shoes.

The latest Strava Mid-Year Trend Report just dropped, and it includes a major shakeup: ASICS is now the most-logged running shoe brand on the platform globally and in the UK.

That puts it ahead of Nike, which previously dominated Strava’s distance breakdowns, and newcomer-friendly Hoka, which rounds out the top three.

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