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Total Film
Total Film
Entertainment
Nick Staniforth

Stranger Things star Maya Hawke claims some producers cast actors based on their social media follower counts

Maya Hawke and Joe Keery in Stranger Things.

Hollywood is undoubtedly a by-the-numbers business, but now Stranger Things star Maya Hawke has revealed just how much in terms of social media status. During an appearance on the Happy Sad Confused podcast, Hawke explained that productions don't merely depend on who can sign on but also on the number of followers they're bringing with them. As a result, it's challenging for Hollywood names to break away from social media due to how crucial a tool it can be for getting something made or simply staying ahead in such a competitive industry.

"It's like, 'I don't care about Instagram; Instagram sucks.' Right, but just so you know, if you have over this many followers, you can get the movie funded. Well, I want to make the movie, so you know, like, it's a really confusing line to walk," confessed Hawke. The star, who is set to return in the final chapter of Netflix's flagship show, currently has 8.9 million followers on Instagram, but it seems that depending on how that number changes, it could affect not only her involvement in a film but also the cast she'll be working with.

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