Stocks Tumble: If You’re Reading This, It’s Not Too Late

10194461 (Credit: Photograph by Grant Faint — Getty Images)

This post originally appeared on The Reformed Broker blog; reproduced here with the author's permission. One year ago this week, rumors were swirling that Drake was about to drop a huge mixtape of new tracks, which the web was thirsty for in light of the delays surrounding his rumored fourth album. The rapper had been in a very public battle with his record company, Young Money Cash Money Billionaires (YMCMB), at the time the home of Nicki Minaj, and both artists wanted out of their contracts. On February 13th, 2015, with no warning whatsoever, Drake finally dropped his mixtape, but unlike a traditional mixtape, it was not released on Datpiff or any of the other myriad mixtape download sites. No, this mixtape was released in album format, complete with full artwork and availability on the iTunes Store. It was a clever trick – the final album that he owed the record company, with a defiant title clearly aimed at the label’s executives who had overplayed their hand: If You’re Reading This It’s Too Late.

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• A majority of markets around the world are currently down more than 20% from their peaks.
• There are several key international markets that are down closer to 40% than 20%.
• The average stock in the U.S. is down 25%.
• The Russell 2000 index of small caps is down 25% and at a three-year low.
• The Dow Transportation Index is down 25%.
• The nation’s largest corporation by market cap, Apple Inc, is in a 30% drawdown from its high.
• The S&P 500 index, though only down 10% from its record high, is riddled with stocks in individual bear markets of their own and has made no forward progress since May of 2014, almost two years ago.

a cyclical bear market does not have to end in a crash nor does it have to be accompanied by a recession.secular Here we go again…Click graphic to enlarge.it’s not too late.September 2015 piece for Fortune

Second, I would recommend investors ask themselves whether or not they are truly "passive" investors, or if they’ve just gotten themselves caught up in the Boglehead Zeitgeist of recent years. All things being equal, passivity is probably the most consistently rewarding strategy there is over decades, but life is not lived in decades, it is lived in days and weeks. The fact is, most investors cannot tolerate the full brunt of a bear market psychologically, and will end up doing the perfectly wrong thing at the most inopportune time. You will see how many newly-minted Vanguardians and robo-clients vomit up their equity portfolios toward the end of whatever this market episode becomes.

And so I would say that if you believe yourself to be susceptible to this sort of thing – and there is no shame in being emotional about money, we all are – now would be a good time to make sure you are getting good guidance from an advisor who you trust and who understands what’s happening.

For those with large nest eggs who are too near to retirement to merely grit their teeth and bear what the market throws at us, the answer might be to have some sort of a tactical strategy in place that seeks to minimize volatility, even if this comes at the potential cost of lowering long-term returns (no free lunch). Most wealthy people do not need every penny in gain that the market has to offer, so why would they need to endure every bruise and scratch? We manage a tactical strategy in-house, called Goaltender, for precisely this situation. There are many ways to do tactical, but each method has tradeoffs and potential negatives, so do not go about your due diligence lightly.

Lastly, I would remind you not to get overly pessimistic, no matter how badly the price action may look during any given day, week or month. Prices have a funny way of convincing investors that things can only get better or worse, before reversing sharply and making fools of those who become overly aggressive in either direction.

Remember that the woes of today lead to the gains of tomorrow. After all, Drake followed his early 2015 sacrifice record with another album of new tracks, entitled What a Time to Be Alive, which would debut at number one just like its predecessor. Complex Magazine named him The Greatest Rapper Alive of 2015, quite a turn of events considering how trapped he had felt when the year began.

It can always get better, in markets and in life. Keep your head up and get your portfolio in order – it’s not too late.