Retailers are stepping up sales and other enticements in the final days before Christmas to lure shoppers who've been waiting for the best deals, or who didn’t have the time or the urge to wrap up gift-buying early.
Incentives to spend last minute are an extension of ongoing efforts by stores to keep shoppers engaged, an effort that began as early as October this year. Some retailers have put goods on clearance racks and shelves before the holiday to lure bargain hunters. Michaels, the arts and crafts chain, trimmed prices on holiday trees by up to 75% on Dec. 15, cuts that would typically arrive the day after Christmas.
