Steve Jobs Once Told Bill Gates Microsoft Had 'Absolutely No Taste' and the Tech Boss Fired Back, Saying the iPad Was Just a 'Nice Reader' — Years Later, One of Them Was Very Wrong

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Despite serving different core markets, Microsoft Corp. (NASDAQ:MSFT) and Apple Inc. (NASDAQ:AAPL) have long competed fiercely in operating systems, consumer hardware and enterprise software, leading to a history of rivalry between their leaders.

Apple co-founder Steve Jobs likened Microsoft to fast-food giant McDonald’s Corp. (NYSE:MCD) during a 1995 interview for PBS’s Triumph of the Nerds documentary series.