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The Hindu
The Hindu
Lifestyle
Gowri S

Step inside a painting, travel in VR pods: Here’s how immersive technology is changing the global art world

A dark corridor, occasionally illumined by bright red and yellow flowers, leads one to what seems like an abyss. It lights up in seconds. There is something calming about it; you want to reach up and touch it. And with that touch comes alive another wall full of life.

At teamLab’s Borderless, an immersive art experience that recently opened to huge numbers in Tokyo’s Azabudai Hills, a digital canvas makes up an enclosed space. It is meant to stretch the possibilities of human perception. Closer home in Hyderabad’s HITEX Exhibition Centre and until March in Chennai’s Express Avenue mall, almond blossoms from Van Gogh’s masterpiece of the same name fell softly, albeit virtually, enveloping audiences in the warm embrace of the artist’s famous blues. 

This is art that goes beyond the physical space of pristine white cube galleries and ebony frames. With technological aid in tow, experiential art exhibits make art accessible simply by being visually stunning.  

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