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Broadcasting & Cable
Broadcasting & Cable
Business
Jon Lafayette

Stations Telling Diverse Stories With Sponsored Segments from Burst, Horizon

Burst Premium Network Horizon Media

Media agency Horizon Media is working with Burst Premium Network to deliver local stories highlighting diversity, equity and inclusion in crowdsourced segments using user-generated content that can be sponsored by Horizon’s clients.

Horizon served as an adviser in shaping the unwired network. which now includes 150 stations that use Burst software to manage and utilize user-generated content to bolster their newsgathering.

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