Starbucks has reignited holiday frenzy by bringing back its viral Bearista Cold Cup after the collectible sold out nationwide within hours of its original release. The bear-shaped glass tumbler quickly became one of the most sought-after Starbucks items in years, with customers lining up before stores opened and resale prices soaring online.
The 20-ounce Bearista Cold Cup first launched as part of Starbucks' 2025 holiday merchandise collection. Despite stores receiving higher-than-usual stock, demand overwhelmed supply almost immediately, leaving many customers frustrated and empty-handed.
