Square Enix has been selling more and more merchandise based on its games, with the last year proving to be a particularly "strong" one, and the publisher cites Tifa and 2B as big reasons why.
Square Enix just released its financial results for the nine-month period ending on December 31, where it broke down just how much money it made from merch. In the last nine months of 2024, the company cashed 14.8 billion yen (or roughly $97 million), which is a steady jump from its merch sales in the last two financial years over the same period.
