Sports Direct has today unveiled its Christmas campaign Give Me Football, bringing together some of the biggest names in the game for a series of spin-offs that subvert the traditional Christmas advert arms race. Give Me Football plays with the stereotypes of a common Christmas ad to deliver something unexpected.
The series of commercials star Eric Cantona, Thierry Henry, Mason Mount, Declan Rice, Jarrod Bowen, Emma Hayes, Gabriel Jesus, and the iconic football commentator, Clive Tyldesley. Coming to life as a trio of 20 second adverts, each playful parody reflects on the classic festive themes typically presented on TV screens during the Christmas season, but with a comedic football twist.
- Eau de Footie - Mason Mount and Eric Cantona get up close and personal with a new fragrance that is sure to find its way into stockings this year
- Family dinner - turkey’s off the menu at this not so typical Christmas dinner with Eric Cantona, Thierry Henry, Emma Hayes, Gabriel Jesus and Clive Tyldesley
- Directa - Sports Direct’s take on a smart home hub voiced by Eric Cantona also starring West Ham duo, Declan Rice and Jarred Bowen
