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The Guardian - US
The Guardian - US
World
Dani Anguiano

Sponsors drop San Francisco Pride as festival decries ‘rights backtracking’

illustration of a Bud Light can in rainbow colors
Anheuser-Busch was a long-term sponsor of San Francisco Pride. Composite: The Guardian/Anheuser-Busch

San Francisco Pride, one of the largest LGBTQ+ celebrations in the world, has lost significant funding as major corporate sponsors – some who supported the festivities for years – have pulled out of the event.

Several companies, including Comcast, Diageo and Anheuser-Busch, which had provided about $300,000 in funding, told the organization that they did not have the budget to participate this year, Suzanne Ford, the executive director of San Francisco Pride, told the Guardian. Some of the companies had been a part of Pride for decades, Ford said. “We have relationship with all those people. It’s not just a number or transaction.”

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