Pop culture is filled with great ideas originally met with derision.
Stephen King's Carrie was rejected 30 times and his wife had to literally retrieve the manuscript out of a rubbish bin, American band REM was told Losing My Religion would never be a hit because it had mandolin on it, and E.T. The Extra Terrestrial was dumped by Columbia Pictures prior to becoming the highest grossing movie ever at the time of its release.
And then there's Spider-Man, who swung onto news stands and into the public consciousness 60 years ago.
