Ambitious Premiership clubs are aiming to secure £50m yearly revenue by 2029 in a bid to increase Scottish football's money pot.
It comes amid Sky locked in talks over a new £150m TV deal – worth £30m-per-season – with the current deal not expiring until 2025. The Daily Mail state the lofty earnings target comes amid an incoming report from financial experts Deloitte on the current state of Scottish football.
That independent review was commissioned by Aberdeen, Hearts, Hibernian and Dundee United amid an ongoing push to get the most out of our beautiful game. And it the recommendations will be put to the newly formed innovations and strategy task force which is made up of Celtic 's Michael Nicholson, Rangers ' Stewart Robertson, Hibs and Aberdeen owners Ron Gordon and Dave Cormack, plus Andrew McKinlay of Hearts.
