Spencer Pratt's run for mayor of Los Angeles was already unconventional. In recent weeks, though, the former reality television star has pushed the campaign into stranger and far darker territory, mixing celebrity feuds, AI-generated attack ads and inflammatory online rhetoric that critics say is dragging the city's politics into spectacle.
The 42-year-old former star of MTV's 'The Hills' entered the race after losing his Pacific Palisades home during the devastating 2025 wildfires. Pratt has repeatedly blamed city leadership, particularly incumbent mayor Karen Bass, for failures in emergency response during the fires.
