SoundHound AI, Inc. (NASDAQ:SOUN) has agreed to acquire Interactions Corporation, a privately held artificial intelligence company focused on customer service and workflow orchestration, in a deal valued at up to $85 million. The transaction includes $60 million in upfront cash and a $25 million performance-based earn-out.
H.C. Wainwright analyst Scott Buck described the deal as a continuation of SoundHound’s “rinse and repeat” horizontal expansion strategy, which has fueled recent growth. He noted that Interactions brings not only complementary AI technology but also a diversified roster of global enterprise customers across retail, consumer technology, insurance, and automotive industries.
