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The Conversation
Alexander Holden, Clinical Associate Professor, University of Sydney

Soon Australian doctors will be allowed to advertise with patient testimonials – but beware the hype

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It’s a common scenario: you decide to go out for dinner and fancy something different. So, you look to online reviews to help you make your dining choice.

If you trust a review of a restaurant and then it doesn’t reach your expectations, it’s probably not a huge deal. But should we feel as comfortable about testimonials about health-care services?

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