
Elden Ring and Bloodborne developer FromSoftware's parent company Kadokawa has a bursting portfolio of video games, anime, and manga. And now that Sony's become the publisher's largest shareholder – a deal struck in 2024 – Kadokawa is planning on stretching that portfolio even wider with a boatload of new manga IPs.
The company's president Takeshi Natsuno, as translated by Automaton, tells Japanese newspaper The Nikkei that Kadokawa hopes to grind out 9,000 original publications by 2027. It previously aimed to reach the (in comparison) more modest goal of 7,000 manga and light novel releases, but now Natsuno says Kadokawa will be able to crush that objective in 2025.