Ask any beauty lover which country sits at the forefront of skincare and make-up innovation, and I can practically guarantee you’ll hear the same reply. South Korean beauty, or K-beauty as it has become known, is a term that has become synonymous with pushing the boundaries of the beauty world, consistently bringing efficacious new ingredients and unique formulations to how we apply and execute our routines. It should come as no surprise to hear then that videos with the #koreanskincare have surpassed 1.6 million on TikTok this year.
Yet, while our desire for K-beauty has grown substantially, it hasn’t always been the easiest to get our hands on it. That is, until now. Just last month, SpaceNK moved into the K-beauty space, launching a dedicated Korean beauty edit both online and in 30 UK stores alongside Soko Glam, the US-based Korean beauty retailer created by Charlotte and David Cho.
