MIAMI — Spanish-language social media and so-called influencers on YouTube and other platforms are rapidly becoming the chief source of news and information about Cuba among Cubans and Cuban Americans in Miami-Dade County, displacing the old standbys of radio and television, Florida International University’s new Cuba poll has found.
The poll, conducted regularly since 1991, focuses principally on parsing Cuban American views on U.S. policy toward Cuba and its Communist government, including subjects such as the long-running trade embargo.
For the 2022 edition, poll director Guillermo Grenier, an FIU sociology professor, decided to also take a look at a relatively new and often controversial phenomenon — social media — and how influential it may be when it comes to views on Cuba among local Cuban Americans, including those recently arrived from the island.
