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The Economic Times
The Economic Times

Soccer: PIF named 2026 World Cup official tournament supporter as Saudi steps up football ambitions

Saudi Arabia's Public Investment Fund (PIF) was on Thursday named an official tournament supporter in North America and ‌Asia for ⁠this ⁠year's World Cup, as the country deepens its ties with international football ahead of hosting ​the 2034 tournament.

The 2026 World Cup - the first edition of the global showpiece to feature ​48 teams - will be co-hosted by the United States, Canada and Mexico from June 11 to July 19.

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