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The Independent UK
The Independent UK
World
Isabel Keane

So Grinchy! Stores’ holiday discounts expected to be smaller than normal thanks to Trump’s tariffs

Adobe Donald Trump Vivek Pandya Amazon European Union Target Walmart

Online sales and discounts ahead of the upcoming holiday season may be smaller than in previous years, all thanks to Trump’s tariffs.

U.S. shoppers are expected to continue spending at record levels, with online spending predicted to jump up 5.3 percent to $253.4 billion. Despite the year-over-year total gain, the growth is considerably slower than last year’s 8.7 percent increase, according to projections from Adobe Analytics.

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