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Benzinga
Benzinga
Business
Anusuya Lahiri

Snapchat Parent Sees Slowing Audience Growth As Competition Intensifies

Montreal,,Canada,-,March,20,,2016,-,Snapchat,Application,On

Snap Inc. (NYSE:SNAP), the parent company of Snapchat, trended on Wednesday as social media stocks continued to trade actively amid strong digital advertising demand and expanding user bases.

Despite long-term growth potential, Snap has struggled to keep pace with rivals. Shares have plunged 33% year-to-date after the company missed earnings expectations in its last two quarters.

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