
Toyota on Tuesday announced sales figures for the first quarter of 2024, and the biggest news comes from sales of the Prius. The company's iconic hybri is as popular as ever, with a year-over-year increase of 138.6 percent through the first three months of the year. That translates to 13,327 units sold versus 5,586 units in 2023. While the Prius is still far from being Toyota's most popular vehicle, it's a clear indication that hybrids aren't fading away anytime soon.