Top WordPress hosting service SiteGround has augmented its platform with a range of new features to boost engagement, most notably automated welcome emails. The email marketing platform's upgrade also expands its features to include a double opt-in process, social media integration, and the ability to see emails in a browser first.
The automated welcome email feature is the centerpiece of the update. Businesses can use the tool to immediately follow up with new subscribers through a personalized email right after they join SiteGround. The idea is that this immediate connection will make them more likely to become customers and make long-term connections easier to sustain.
