Pop legend Sir Elton John is spreading his talent for fundraising into supermarkets with the launch of a limited-edition Rocket Man Marmite.
The superstar singer, who revealed his fondness for the savoury spread last year, has been immortalised in pop art style on a new label. Inspired by the iconic “Feathers” portrait of Sir Elton by Terry O’Neill, the colourful artwork is set to make the £2.65 jars highly collectible.
And for every one sold, 50p will be donated to The Elton John AIDS Foundation.
