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The Conversation
The Conversation
Jennifer Stokes, Associate Professor, Teaching and Learning Innovation, Adelaide University

Singing, slaying and going viral: how KPop Demon Hunters rocked the internet – and the Oscars

Netflix

K-pop stars Huntr/x are carb-loading, pre-show, on a private jet, when their snacking is rudely interrupted by demons. Rumi, Zoey and Mira break into song, maintaining the tempo as they defeat the demons, drop to earth, and land in a packed stadium concert to tell the screaming audience that’s “how it’s done, done, done”.

This electrifying sequence launches viewers into the world of KPop Demon Hunters. Released in June 2025, engaging action and a catchy soundtrack rapidly led this work to become Netflix’s most watched film of all time. This week, the film won the Oscar for Best Animated Feature, and another for Best Original Song with its identity-embracing anthem Golden.

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