Shure has been hard at work since establishing rather aggressive goals to increase recyclable and/or renewable packaging for new products two years ago. The results have been overwhelmingly positive—Shure has achieved its goal to convert to 75% by 2023 and is on track to grow to 90% by 2025 and 100% by 2030 for new packaging. The goal for existing product packaging in 2025 is 75 percent recyclable and/or renewable.
Shure is a member of the Sustainable Packaging Coalition. With more than 1,500 different packaging pieces for a variety of different products, converting to sustainable packaging is a significant undertaking, especially for high-performance electronic equipment which is shipped to various locations globally to reach customers all over the world.
