The pay-per-view boxing category’s already strong 2023 campaign will get a major boost in July as Showtime will distribute the much anticipated welterweight boxing match between champions Errol Spence Jr. and Terence Crawford.
The fight, for the undisputed welterweight championship, will take place in Las Vegas and will pit the undefeated WBC, WBA and IBF 147-pound champion Spence Jr. against WBO champion Crawford. Both fighters have headlined PPV boxing cards, and industry observers believe that the fight could surpass the industry standard 1 million PPV buys.
“Spence vs. Crawford is the type of matchup that will demonstrate boxing’s enduring popularity – a marquee event to bring the sports world to a halt with all eyes on the center of the ring in Las Vegas,” Showtime Sports president Stephen Espinoza said. “This fight will be talked about alongside all of the legendary welterweight and undisputed world title bouts throughout history.”
The fight is the seventh major PPV fight card in 2023 and fourth for Showtime. The network’s April 22 Gervonta Davis-Ryan Garcia fight is the highest-performing fight of the year thus far, generating a reported 1.2 million PPV buys.
Most recently, DAZN’s May 6 Canelo Alvarez-John Ryder bout drew a reported 450,000 PPV buys.
