Our Creative Bloq x Brand Impact Awards webinar series kicks off with 'Should you follow branding trends in 2026? For this webinar I was lucky enough to sit down with two leading creatives, Atsaya Gabiryalpillai, who is currently an Independent Senior Brand and Motion designer (formerly at For the People) and Jenifer Lehker, a Senior Partner at Lippincott. We discussed all things trends, from the specific movements they're leaning into this year to the big question of whether trends really hold true value.
