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The Guardian - UK
The Guardian - UK
Lifestyle
Priya Elan

Short and sharp: Beyoncé launches ‘back to the office’ powerbob

Beyoncé new Ive Park look includes exaggerated shoulder pads of a 1980s power suit.
Beyoncé’s new Ivy Park look includes exaggerated shoulder pads of a 1980s power suit. Photograph: PR Image

As governments across the world loosen pandemic restrictions, Beyoncé’s new powerbob is being hailed as the definitive “back to the office” look.

Unveiled by the singer as part of a new collection in her Ivy Park fashion line, the haircut comes as Jennifer Lopez, Selena Gomez, Kesha, Kourtney Kardashian and Alexa Chung have all adopted a sharp and short look.

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