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Ben Hurst

Shoppers' horror at price rise of pack of butter at Iceland

It’s been described as summing up the cost of living crisis - a pack of butter which cost £3.65 recently in Iceland has shot up to £5. Families are struggling with their grocery bills with Asda’s chairman revealing customers are putting a lot less in their baskets.

One shopper took to Twitter to highlight the latest soaring price - and other users spoke of their worries over paying the bills. Shopper Emina Ibrahim took to Twitter after spotting the steep rise for butter saying: “£5 for a tub of Lurpak butter in Iceland and it’s the same everywhere. It was £3.65 a few months ago. I had already bought a supermarket own brand last week but this caught my eye today. FIVE POUNDS FOR BUTTER! #CostOfLiving”, BristolLive reports.

Labour Matters replied: “500g of butter is €3.20 in Portugal. (About £2.75)” Endsars said: “This is insane”

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