The John Lewis advert isn't even out yet, but people believe they've already seen the very best of the Christmas ads, declaring the others should just 'give it a rest'. The Asda offering this year has proven to be a real treat, bringing back Buddy the elf from Elf after nearly 20 years, and absolutely delighting those who watch the festive classic every year.
With footage imposed from the timelessly hilarious movie, Will Ferrell's beloved fish-out-of-water character can be seen applying for a seasonal job at a branch of Asda, causing all sorts of mayhem. It's proven to be a welcome burst of nostalgia for those who are starting to feel Christmassy, with Buddy's antics just as much fun as ever.