It's no secret that shoppers are ditching the big brands in favour of cheaper alternatives. With prices soaring, customers are switching from their usual products in a bid to keep their shopping bills down.
One brand that shoppers do seem to be steering away from is Heinz, which has been criticised over 'insane price hikes' of late.
Only last month we reported how shoppers said they were swapping Heinz Beanz and Sausages for the Sainsbury's version, costing a quarter of the price.
