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Nottingham Post
Nottingham Post
World
Keimae Blake

Shop up 'hidden' Nottingham alleyway sells Prime Hydration energy drink for £9.99

One "hidden" alleyway in Nottingham may have what you're looking for. The Prime Hydration drink.

In recent weeks, people have been queuing up all over the country to get their hands on the KSI and Logan Paul drink - which is popular among young people. In the Roll Up Smoking Supplies shop on Banks Yard, Bulwell, they are stocking the famous hydration drink.

The Roll Up Smoking Supplies shop sells a range of accessories. From lighters to caps and more, it now has Prime added on to its shelves for £9.99.

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The store's owner wasn't available for comment when approached by Nottinghamshire Live. In January, another shop in Bulwell on Aspen Road was selling out fast of the Prime drink.

The alleyway leading up to Banks Yard in Bulwell (Nottingham Post)

Singh Desi, the shop owner, was selling the drink for £10. Many people have been reselling the product for as much as £15.

The drink, which is 10% coconut water, contains electrolytes, B vitamins and BCAAs. It has zero sugar and around 20 calories per bottle.

Last December, Aldi had the drink as a Specialbuy and sold it for £1.99. On TikTok and other social media sites, pictures of people posing with the drink have gone viral. The flavours include Lemon Lime, Tropical Punch and Raspberry.

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