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Rael Hornby

Shop smarter this Prime Day: Amazon's ChatGPT-like Rufus saves you time and money

Amazon On Rufus United States Laptop Mag

Amazon Rufus, AI assistant for the Amazon mobile app answering a query about kids birthday party games and supplying answers with recommended products.

The emergence of AI over the last few years has promised to paint a new image of the future ahead. However, in the meantime, Amazon believes it has found a way to use this tech to help shoppers find the best deals and products online, just in time for Prime Day 2024.

Amazon Rufus is a new ChatGPT-like AI chatbot in the Amazon Shopping app designed to help make shopping on the company's digital marketplace easier than ever by providing up-to-date and detailed information on products and deals.

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