More of us are starting to realize that fast fashion brands make giant profits from unsavory labor practices as they produce actual mountains of trash around the world. Chinese clothing and accessories company, SHEIN, is one of the most notorious and popular fast fashion offenders. They recently announced a new line of “purpose-driven” clothing that promises to help consumers invest in people and the planet.
The line, called EvoluSHEIN, will feature recycled polyester called rPet. The material is produced from plastic bottles, which are cleaned, melted down, and then spun into fiber used to make clothing. Look, rPet sounds cool and definitely better for the environment than making new polyester, but SHEIN has always claimed to use this recycled material. “SHEIN is proud to have incorporated rPET and other preferred materials across its full range of products,” a representative for SHEIN tells Mic. Presumably that means they will be using more rPet than they have in the past, at least for the EvoluSHEIN line.
