Good morning! Poppi to be acquired by PepsiCo for almost $2 billion, Forever 21’s U.S. operator files for bankruptcy, and Sara Hooker talks AI language accessibility.
– AI accessibility. Language is an incredibly powerful tool—but not all languages are represented equally in technology. Cohere for AI is tackling this disparity, focusing on making AI accessible to more languages. “I think people forget—we can build the best model in the world, but what matters is how people feel about it and whether it works for them,” Sara Hooker, head of Cohere for AI, tells Fortune’s Sharon Goldman. Their conversation is the second in a series of profiles of women in tech for Fortune.
Cohere for AI, the nonprofit research lab of $5.5 billion AI company Cohere, has been among the first to offer AI models for languages like Korean and Swahili. And through an initiative that the organization launched two years ago, 3,000 researchers from all around the world collaborated with Cohere for AI on multilingual AI research. “From the beginning, we doubled the number of languages that were covered by generative AI,” Hooker says. This accessibility is the company’s “North Star.”
