Wet to dry stylers are a pretty big trend right now. Long gone are the days when you'd have to worry that you were damaging your hair beyond repair by straightening it with heat. It's now possible to style your hair straight from the shower with products like the Dyson Airstrait tumbling onto the market with its smart, frizz-free technology.
And now it's Shark's turn. Introducing the Shark SilkiPro Straight, the brand's first ever wet to dry styler. You might have heard of Silki before with attachments being added to existing hair tools like the Shark Glam Multi-Styler, but what makes the SilkiPro Straight entirely unique is the inclusion of an in-built and interchangeable comb to tackle all kinds of hair types.
The SilkiPro Straight
The Shark SilkiPro Straight is dedicated to styling your hair from wet to dry with the use of Intelligent Ceramic Heat and RapidDry Technology.
Julie Bailey Blanche, VP of Marketing, Haircare + Skincare at Shark says: "For too long, traditional hair straightening tools have forced people, especially those with curly, coily, and textured hair, to choose between results, time, and hair health.
"Shark SilkiPro Straight was designed to break that cycle, making it easier to achieve silky results, no matter your hair type or texture, all with just one tool."
And this one tool comes with three interchangeable combs to make sure the straight styler can produce salon-quality results. With every SilkiPro Straight, you get a wide-tooth comb for thick, long, textured, curly or coily hair, a gentle comb for natural, straight style, and a precision comb, for more tension and control – while all working to get you closer to the root.
The cost? $249.99. That's $300 less than the Dyson Airstrait that'll cost you $549.99 without the heat sensing ceramic plates and smoothing comb collection. And it's certainly not the first time we've seen a dupe with the Shark FlexStyle competing with the Dyson Airwrap in a competitive hair styling market.
Without the damage
As well as delivering a unique feature that we haven't seen before and catering to a wide range of hair types (all of them, if Shark's claims are true), the Shark SilkiPro Straight is also dedicated to protecting your hair from heat damage.
How? Through its HeatSense ceramic plate sensors which measure the temperature 1,000 times per second and adjusts it automatically to help prevent heat damage. And Shark even go so boldly as to state on the product page: "No heat damage. Just silky, smooth results for all hair types."
Considering heat damage is one of the main reasons I avoid hair straighteners altogether, it's a pretty big selling point for me knowing that I could style my hair without risking its quality. And it's also well over half the price of the Dyson Airstrait, which makes me incredibly intrigued. I'll reserve judgment though until we get our hands on it for a full review.
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