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Crikey
Crikey
National
Glenn Dyer

Seven playing the long games but Nine and ABC attract more eyes

Another long broadcast of the Beijing Winter Olympics seemed to give Seven the night: the evening coverage averaged 815,000, the night coverage 791,000 and the late night coverage 776,000. Solid but no lollipop.

However, the games were beaten by the ABC lineup of the 7pm news with 920,000, Muster Dogs with 891,000 and Vera with 871,000, and on Nine 60 Minutes with 1.03 million and Married at First Sight with 1.31 million all proved more watchable for the bulk of viewers up to 9pm. The games coverage only did the job for Seven because it went on for so long.

The 60 Minutes exclusive on the finding of Cleo Smith and the back story in WA averaged 1.03 million nationally and was fourth overall. It beat the games on Seven but had a lead-in from MAFS of 1.13 million, which certainly helped. Not the best result for a huge cheque, reported to be close to $2 million. Great for the parents — but for Nine?

Network channel share:

  1. Seven (32.3%)
  2. Nine (29.9%)
  3. ABC (17.1%)
  4. Ten (14.1%)
  5. SBS (6.5%)

Network main channels:

  1. Seven (26.0%)
  2. Nine (24.0%)
  3. ABC (17.1%)
  4. Ten (10.1%)
  5. SBS ONE (4.1%)

Top 5 digital channels: 

  1. 7mate (2.7%)
  2. 7TWO (2.4%)
  3. 10 Bold (2.2%)
  4. GO (2.1%)
  5. 10 Peach (1.6%)

Top 10 national programs:

  1. Seven News — 1.593 million
  2. Married at First Sight (Nine) — 1.131 million
  3. Nine News — 1.098 million
  4. 60 Minutes (Nine) — 1.035 million
  5. 7pm ABC News — 920,000
  6. Muster Dogs (ABC) — 891,000
  7. Vera (ABC) — 871,000
  8. 2022 Winter Olympics evening 2 (Seven)  — 815,000
  9. 2022 Winter Olympics night 2 (Seven)  — 791,000
  10. 2022 Winter Olympics late 2 (Seven)  — 776,000

Top metro programs: 

1.  Seven News — 1.09 million

Regional Top 5: Seven News, 499,000; Muster Dogs, 341,000; 7PM ABC News, 318,000; Vera, 312,000; MAFS, 306,000

Losers: Seven’s games coverage — sterile and very correct, no doubt due to COVID and Xi Jinping’s government’s paranoia.

Metro news and current affairs:

  1. Seven News  — 1.095 million
  2. Nine News — 827,000
  3. 60 Minutes (Nine) — 750,000
  4. 7pm ABC News — 602,000
  5. Nine News Late — 366,000
  6. The Sunday Project 7pm (Ten) — 357,000
  7. Ten News First — 274,000
  8. The Sunday Project 6.30pm (Ten) — 227,000
  9. SBS News — 163,000

Morning (national) TV:

  1. Insiders (ABC, ABC News) — 613,000
  2. Weekend Sunrise (Seven) — 418,000
  3. Weekend Today (Nine) — 309,000
  4. Offsiders (ABC) — 261,000
  5. Landline summer (ABC) — 240,000

Top 5 pay TV programs:

  1. Outsiders (Sky News) — 57,000
  2. Cricket: women’s ODI Aust v Eng (Fox Cricket) — 50,000 
  3. Outsiders (Sky News) — 49,000
  4. Paul Murray Live (Sky News), cricket: women’s ODI Aust v Eng (Fox Cricket) — 48,000
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