It's never a great thing when a storied tech brand disappears, but I have to admit that Sonova's recent announcement about its plans for Sennheiser, which it bought a few years ago, is one of the more confusing bits of corporate planning I've encountered in my time writing about tech.
That's not purely because the strategy at play is baffling (although it is), but also because the announcement itself was buried in so much corporate waffle and forced optimism that you could almost forgive yourself for being unsure what's actually happening to Sennheiser. Sonova says the brand is being "discontinued", though, and there's no real way around that.
