You can only re-invent the wheel so many times. And when it comes to helmet technology, aside from updating the protection parts, there’s not much a company can do to differentiate itself from another.
Most helmets these days, especially in the ADV space, offer a lot of the same stuff. Peaked visor, Pinlock-ready shield, communications compatibility, a drop-down sun visor, and most are made from the same material – carbon fiber. So, how does a brand stand out in a space oversaturated with much of the same?