Despite being one of the first companies to hop on the blockchain fever of the past couple of years, Sega now wants its major franchises to get off the crypto rollercoaster, as reported by Bloomberg yesterday. Co-Chief Operating Officer of Sega Japan Shuji Utsumi informed Bloomberg that it will keep Sega's blockbuster franchises, such as Yakuza and Sonic the Hedgehog, away from any blockchain plans to avoid "devaluing" them.
This follows the generally shattered dreams of a blockchain future in the industry at large, as initial experiments with the tech haven't really provided gamers with anything that isn't already there. Even when games have done 'well' they've still managed to stumble, such as Axie Infinity getting hacked to the tune of $600 million last year.
