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Bangkok Post
Bangkok Post
Business

SEC tightens rules for digital asset ads

The Securities and Exchange Commission (SEC) took steps yesterday to tighten the rules governing the digital asset market and penalise businesses that breach regulations.

In a statement, the regulator said digital asset ads must not contain faulty, distorted or exaggerated information, or anything that could lead to misunderstanding among the public. Information about services from digital asset operators must be for clients approved to open an account and ready to use the service.

Digital asset operators that want to advertise must inform the SEC about the budget and details of their ads, including bloggers and influencers.

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