Markets regulator Sebi on Thursday decided to widen the pool of accredited investors by allowing individuals with securities market assets of Rs 5 crore and body corporates with such assets of Rs 20 crore to qualify, alongside the existing income and net-worth criteria.
Additionally, the Sebi board approved a common advertisement code for market intermediaries, including stock brokers, mutual fund houses, investment advisors and portfolio managers, whereby allowing them to engage celebrities for promoting their brands or entity name, while prohibiting endorsements of specific products or services.