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The Independent UK
The Independent UK
Lifestyle
Meredith Clark

Scrub Daddy CEO says he sleeps ‘three hours a night’ and reads every TikTok comment

TikTok
TikTok / Scrub Daddy

The cleaning tools company Scrub Daddy has taken over TikTok, which means the CEO spends hours each night reading comments on the social media platform.

The smiley face sponge is known on the app for its “edgier” presence than most brands, including a bizarre video where the Scrub Daddy and Duolingo mascots gave birth to tiny bird-shaped sponges.

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